Autoresponder marketing strategy

Autoresponder marketing strategy. Confirmation email.
by: Eugenijus Sakalauskas


There are a number of different ways you can use autoresponders to market to your visitors
 
One of the - confirmation emails  Using autoresponders to send instant confirmation emails to your
Customers and subscribes after they have made a purchase or signed up for your newsletter is a great way to provide people with an additional level of customers service 


Autoresponders also free you from having to manually send out confirmations – giving your time to focus on more profitable areas of your business. But you also know that this confirmation
autoresponders are a great marketing opportunity

Because instant confirmation does a lot to boost the credibility of your company, they are the perfect place for a marketing message.
You`ve responded immediately to your customer`s requests, letting them know that yours is a reliable, professional company. Why not take advantage of that by offering them a special price on one of
your best-selling products?

Suppose you own a website that sells cycling equipment. Of course, you offer a free weekly newsletter packed with tons of great cycling tips. Every time someone signs up for your newsletter, they
receive an instant autoresponder thanking them and confirming
their subscription.

Once you`ve seen for yourself how autoresponders can boost your profits, you`ll be working them into just about every aspect of your business.

Here`s one example of how can use a network of autoresponders to
capture sales like wouldn't believe.

Step 1 A visitor comes to your site and decides to sign up for your free newsletter or free report.

Step 2 That visitors are instantly sent a confirmation e-mail via autoresponder thanking them for their subscription.

This e-mail also includes a discount offer on one of your best-selling products.

Step 3 The subscribers order your product. This purchase triggers another autoresponder, which
contains an offer for an add-on o the product they just bought.

Step 4 They decided to purchase the add-on, which triggers another autoresponder.

Step 5 And so on …….

Can you believe that this process is 100% automatic? Once you`ve written to autoresponders, you can literally forget about them and just start watching the sales roll on. With almost no effort on your part,
you`ve turned casual visitors to your site into repeat customers. And you barely had to lift a finger. 

And don`t limit yourself to just placing marketing messages in your confirmation messages. You can ( and should) advertise your product and services just about every time you send a message to your customers
and subscribers. Remember, once you`ve put an advertising message into your autoresponders, your sales will be generated automatically.






About the author:
Eugenijus Sakalauskas is an established ezine publisher
and direct marketer who specializes in developing new
ideas and methods on
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